Smart move for the OWN and Discovery team! With both “The Rosie Show” and “Oprah’s Lifeclass” gearing up for tonight’s premieres, Discovery Communications networks have decided to go all in for the team. Tonight’s premieres beginning at 7pm will air on ALL 5 of Discovery channels which include OWN, TLC, Investigation Discovery, Discovery Fit & Health and Planet Green.
“OWN is ramped up for a creative and entertaining all-new fall season driven by the powerful cornerstones of ‘The Rosie Show’ and ‘Oprah’s Lifeclass,'” said Sheri Salata, president of OWN. Erik Logan, president of OWN added, “We are thrilled with the ongoing support of our partner, Discovery Communications, whose commitment to OWN’s mission is unwavering and will create more great exposure for these highly anticipated premieres.”
In addition to the cross channel love, Discovery Communications is also dedicating promotional time across its networks and social media in order to drive support for the new shows. “With Rosie and Oprah debuting daily on OWN, we couldn’t be more proud to offer our other Discovery properties to drive awareness and build audiences for these fantastic new shows,” said David Zaslav, president and CEO, Discovery Communications.
One thing is very clear….Oprah’s newest network and Discovery are working hard to build an incredibly supportive team. This cooperative move hopefully means that OWN is back on track and ready to soar!